29th August 2023

Why Quick-Service-Restaurants are Still Making Shifts to Self-Service Kiosks in a Post COVID World

Kiosk Image

Why Quick-Service-Restaurants are Still Making the Shift to Self-Service Kiosks in a Post COVID World

The share shift to self-service and curbside kiosk machines was obvious to anyone during the COVID pandemic high point. Any business that didn’t adapt, and do so quickly, suffered the consequences, especially to their bottom line. 

 

But now that the world has shifted back to in-store service, why are companies still investing in kiosk technology? What benefits can kiosks offer in today’s market to help drive the bottom line and address some of the concerns around staffing?

 

Average Order Profit Increase

 

There is something to be said about interacting with customers through front-end staff, but for your profit line it is beneficial to minimize interaction while ordering. Consumers typically spend an average of 20% more when ordering through self-service kiosks over those placed with traditional cashiers.

 

“We found that people will buy more because it’s a touchscreen. They don’t have to interact. They don’t have to talk to the clerk.”

 

Bob Stephens, Pizza Entrepreneur

 

Kiosks can offer add-ons, sides, and more to every order, every time. Each add-on offer can be carefully programmed to perfectly match what customers already plan on buying in their check-out cart. These tactics have proven successful to both profit boosts per order and for overall customer satisfaction with a more customized approach to ordering. 

 

Challenges in Staffing

 

Everywhere you look in the news now you’ll see stories of the staffing shortage. Finding solutions that can help free staff to being in more than one place during their shift time is essential to optimizing the staff companies do have on hand. 85% of the US Consumer Market already use technology daily; meaning that they’ll easily be able to use a kiosk without assistance or with minimal assistance.

 

With that in mind, it’s easy to see how you can have one employee assist multiple self-service kiosk machines, rather than multiple employees standing behind one point-of-sale machine for an entire shift run. 

 

Addressing Channel Concerns

 

With an increase in profit per order, and the ability to mitigate staffing shortages across the channel, there’s every reason for quick service restaurants to make the shift to self-service or invest in more self-service options for locations.



Glory can assist in this process with a variety of cash solutions from the front-end kiosk to the back-office cash processing. Learn more here!